Marketing Director Job in South Carolina


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Job title: Marketing Director

Company: Gabriel Builders, Inc

Expected salary:

Location: Travelers Rest, SC

Marketing Director Job Details:

We are looking for an experienced Marketing Director to manage the overall marketing and development function for Gabriel Builders Family of Companies. Reporting to the President and CEO, this position will oversee all activities related to conceptualizing and implementing the marketing, branding, and sales strategies for our luxury custom home construction company (Gabriel Builders), our custom cabinet shop (Nicholas James Fine Woodworking), and our interior design firm (LH Design Studio). Gabriel Builders Family of Companies is made up of approximately 70 employees, with an annual revenue of over 45 million dollars. Our luxury, handcrafted homes are award-winning both on the state and national levels.

The successful Marketing Director candidate will ideally have both ad agency and in-house experience and must possess a background that includes market research, product marketing, and project development. The individual should be strategic and creative, solutions oriented, an excellent communicator, and possess attention to detail. In addition to these skills, the candidate must place a high value on developing genuine relationships, both internally and externally, as this is what truly separates us from our competition.

Key Responsibilities and Accountabilities:

  • Business and market development
  • Market research and competitive analysis
  • Strategic direction for promotion and advertising
  • Create distinctive PR programs
  • Develop compelling collateral pieces
  • Create marketing reports that track, measure and analyze performance
  • Oversees the integrity of corporate identity standards in all materials produced
  • Prudently manages resources within budgetary guidelines
  • Manage external vendors as appropriate
  • Positively demonstrate the mission, vision, value statements, reputation, code of ethics, standards, policies and procedures internally and throughout the marketplace.
  • Bachelor’s degree in Marketing or Communications
  • Minimum of 5+ years of marketing experience, with 2+ years’ experience in the construction industry
  • Broad functional experience in areas of strategic planning and marketing, business and market development, market research and planning and promotions/advertising.
  • Experience building strategic marketing programs/concepts and selling the strategic programs at the Executive level.
  • Experience creating and implementing brand awareness and communications programs and driving business using direct and channel-oriented selling models.
  • Exhibit strong business acumen, skills and maturity and the ability to work effectively with others even under stressful deadlines situations.
  • Highly developed organizational and planning skills, time management skills and written/oral communications skills.
  • Proficiency in Microsoft Word, Excel and PowerPoint a must. Demonstrated experience with Adobe graphics programs (Photoshop, Illustrator, In Design) a plus.

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